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MasterClass: Alexis Ohanian

Alexis Ohanian, co-founder and former executive chairman of Reddit, offers invaluable insights in his MasterClass on transforming innovative ideas into successful startups. I had the privilege of contributing to the design process by creating two initial concepts for his class graphics. These concepts were designed to encapsulate Ohanian's teachings and effectively communicate the journey from ideation to execution in the startup world.

Project type

‍Graphics Package

Role

Design

Year

2021

Concept 1 'Rube Goldberg machine'

Concept 1 'Rube Goldberg machine'

Concept 1 'Rube Goldberg machine'

Embracing the narrative of Reddit's origin, this direction tells the story of how small, random ideas can blossom into groundbreaking innovation. It captures the essence of transformation, emphasizing the dynamic nature of creativity. By showcasing the journey from a simple spark of inspiration to a successful startup, this design approach highlights the importance of nurturing ideas. These concepts convey the exciting path of creative entrepreneurship and the transformative power of perseverance and vision.

Concept 2 'UI'

Concept 2 'UI'

Concept 2 'UI'

In this direction, we explore various UI elements to offer a comprehensive glimpse into Alexis's day-to-day activities. Each interface is designed to capture different aspects of his routine, providing a detailed view of his workflow and lifestyle. By delving into the intricacies of these interfaces, we showcase the seamless intersection of his ideas, highlighting how his creative and professional endeavors intertwine effortlessly throughout his daily life. This exploration not only illuminates the functionality of the UI elements but also paints a vivid picture of Alexis's dynamic and multifaceted world.

Credits

Credits

GFX

Art Director

Arpine Alexanian

Design + Animation

Hyun Min Bae